The New Google SEO (Search Engine Optimization): What You Need To Be Successful with Google Panda and Penguin ~ by: Kathleen McDivitt

In April, 2011 Google implemented the Google Panda filter which fundamentally changed Google SEO.

In the old world, google assessed the quality of the site – looking at tags, links, content and other site based metrics.

In the new world, google assesses the user experience – looking at what your users actually do when they come to your site.

This is a fundamental shift that, if you don’t make immediate and meaningful changes to…